It's always nice to see others saying it as well. TypePadder AskPatty.com is featured in the 9/26/07 NYTimes article suggesting companies use blogs as their web presence.
"What a company should not be doing is spending lots of money on dot-com speculators, buying specialized software or even paying for the services of Web developers.
As Ms. DeVere said: 'A new business doesn’t have the money to build a brand and pay for advertising. The biggest investment is your time, and these tools require a lot of that, but they can really pay off.'”
Good read and something we've believed for a long time.